Market Update

Anora partners with KOFT in Slovakia

The leading Nordic drinks company Anora has partnered with KOFT, s. r. o. to promote Koskenkorva Vodka in the Slovakian market.

The new exclusive long-term partnership includes sales, marketing and distribution of Anora’s award-winning Koskenkorva Vodka as well as Valhalla herbal shot and Skagerrak Gin. The products will be available across Slovakia in KOFT distribution from the beginning of January.

“KOFT is widely recognized as one of the strongest distributors in the Slovakian market. They have an impressive portfolio of well-known brands and a strong route-to-market footprint. Their recognized brand building capabilities are impressive and one of the main reasons for partnering,” says Pontus Forth, Export Director at Anora.

“We are very happy to return to our roots and cooperate with Koskenkorva. We started together on the Slovak market in 1991, and the time has come again for us to enjoy new adventures together. It is an honor for us that together we will build a strong and above all stable position for Koskenkorva on the Slovak market,” says Martin Lešo, CEO of KOFT, s.r.o.

Koskenkorva Vodka

Koskenkorva is a classic vodka made from nature’s best ingredients. Koskenkorva has been distilled in the village of Koskenkorva in Finland since 1953. The northernmost grown barley, pure unfiltered groundwater and continuous distillation result in one of the smoothest, purest vodkas in the world. Koskenkorva has won several awards at international industry competitions, including Master and Gold medals in the renowned annual Vodka Masters competition. Sustainability is at the core of the Koskenkorva brand and the spearhead in innovation. Koskenkorva distillery is a forerunner in the bio- and circular economy and won the prestigious “Vodka producer of the year” at the ISC in 2020.

About Anora

Anora is a leading wine and spirits brand house in the Nordic region and a global industry forerunner in sustainability. Our market-leading portfolio consists of our own iconic Nordic brands and a wide range of prominent international partner wines and spirits. We export to over 30 markets globally. Anora Group also includes Anora Industrial and logistics company Vectura. In 2021, Anora’s pro forma net sales were EUR 665 million and the company employs about 1,100 professionals. Anora’s shares are listed on Nasdaq Helsinki.

About KOFT, s.r.o.

During our thirty years of existence, we have expanded our portfolio with more than 36 premium alcohol brands. In 1998, we began to represent the brands of the BACARDI – MARTINI group. Seven years later, we have been cooperating with BROWN – FORMAN and  we also acquired the exclusive representation of the MOET HENNESSY group, now known as L.V.M.H. At the same time, we launched cooperation with the French brand CALVADOS BOULARD. Since then, we have expanded and deepened our cooperation with individual business partners and can thus boast a truly rich portfolio of vodkas, American whiskey, Scottish Singlemalt and Blended whiskies, rums and gins, still and sparkling wines, vermouths, world-famous champagne and cognacs, tequilas or liqueurs.

However, we do not only care about the quality products we distribute. In addition to quality and environmental ISO certificates, we deal with various forms of CSR. The priority is the topic of responsible alcohol consumption and that is why we are part of the „DRINK WITH MIND“ (PI S ROZUMOM) forum. We are also interested in social support and encouraging our employees to help others through the project „We Support What You Support“.

Thomas Williams

Thomas Williams writes related to the Business and Healthcare Category. He manages to cover anything thrown at him owing to his natural inclination towards Business and health. Thomas is our freelance contributor. Thomas is responsible for covering developments in finance and health categories topics.

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